MRT/MHT Category manager
Why work for Manitou Group?
Manitou is purposefully committed to you, its people. Based on a “One United Team” focus, we internationally cultivate our purpose-driven and agile work environment. As an equal opportunity employer, we cultivate, build and elevate our more than 6000 employees and their diversity across more than 30 countries we operate in. There are 6 main plants with locations in France, the USA, India, Italy and more than 30 subsidiaries all around the world.
Are you looking for a new opportunity? Join us to be part of our continuous success.
VISION AND KEY STAKES:
As part of the Global Offers Division, the Category Manager is responsible for the performance, profitability and consistency of product and service ranges across their entire lifecycle.
They act as Product Owners, translating customer and market insights into differentiating and profitable solutions, fully aligned with the LIFT roadmap.
- Drive the strategic positioning and profitability of the product(s) category (ies).
- Strengthen customer intimacy by embedding Voice of Customer (VoC) in all product or service development milestones.
- Deliver competitive and sustainable offers that integrate CSR, service, data, and digital from design to end of life.
- Support Manitou’s ambition to transition from product-centric to customer-centric culture, ensuring a premium and “easy to deal with” experience.
- Contribute to decarbonization, circular economy and eco-design objectives through sustainable product strategy.
DUTIES AND RESPONSIBILITIES:
- Product & Service Strategy
- Define the 5 and 10-year range and/or service roadmap in line with LIFT strategic priorities.
- Position ranges vs. competition in terms of pricing, innovation, service, and digital experience.
- Build the business case and ensure alignment with the global P&L ambitions of each region.
- Co-define make-or-buy strategies for products, technologies, components, and services.
- Lead cross-functional alignment with Global R&D, Digital offers, Marketing, and Operations.
- Voice of Customer Integration
- Act as the VoC ambassador for the range category: organise customer panels, field visits, and dealer loops.
- Ensure all regions and types of customers are represented in feedback and decisions across regions and markets.
- Use telematics data, digital panels, and satisfaction surveys to capture customer needs and monitor customer satisfaction.
- Integrate VoC feedback into all MGPD/MGSD milestones.
- Lifecycle Ownership
- Manage the product lifecycle end-to-end: design, launch, performance monitoring, serviceability, aftersales issues, and phase-out.
- Monitor commercial KPIs (sales, margin, market share, warranty claims) and propose corrective actions.
- Ensure product conformity and manage engineering changes during the serial life when the design integrity of the product is concerned..
- Embed sustainability: eco-design, energy efficiency, repairability, second-hand offers and retrofits.
- Go-to-Market and Launches
- Coordinate launch preparation: value proposition, documentation, training, pricing, and communication tools.
- Partner with Global Marketing to ensure consistent brand and market deployment.
- Train regional sales teams and support dealer readiness.
- Ensure the Time to market reduction in line with LIFT Ambitions
- Profitability and Competitiveness
- Lead margin analysis of his range category(ies) and margin improvement action plans.
- Lead Value Analysis & Value Engineering (VAVE) initiatives to optimise cost, service, and performance.
- Recommend pricing, options, services and bundling strategies to maximise volume/margin balance.
- Drive corrective plans for underperforming products or channels.
- Support SVC reduction objectives for new products.
- Sustainability and Innovation
- Promote eco-friendly, connected, and circular economy solutions (retrofit, refurbishment, new energies).
- Foster open innovation and partnerships with Digital and Global R&D to integrate differentiating features.
- Ensure compliance with evolving safety and environmental standards.
EXPERIENCE & COMPETENCIES :
- 10+ years of experience in Product Management or Category Management within industrial, construction, or equipment manufacturing sectors.
- Proven track record in P&L ownership, product strategy, and cross-functional project leadership.R
- Strong understanding of customer usage, telematics data, and service integration.
- Experience in international and matrix organisations; ability to interact with global and regional teams.
- Familiar with MGPD/MGSD processes and business case modelling.
- Customer Focus – Building strong customer relationships and delivering customer-centric solutions.
- Strategic Mindset – Seeing ahead to future possibilities and translating them into breakthrough strategies.
- Collaborates – Building partnerships and working collaboratively with others to meet shared objectives.
- Direct work and accountability – Adapting approach and demeanour in real time to match the shifting demands of different situations.
- Cultivate Innovation – Creating new and better ways for the organisation to be successful.
- Build effective teams – Building strong-identity teams that apply their diverse skills and perspectives to achieve common goals.
LOCALISATION AND TRAVEL EXPECTED:
- This position is located at the nearest locations to the R&D expertise centre.
- Up to 30/40% travel
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